Connecting & Re-Engaging Donors With Video Messaging Made Easy

The Good News Community Kitchen is a nonprofit based in Occoquan, Virginia that was established in 2015 to rebuild and strengthen communities by fighting hunger one meal at a time. Serving veterans, students, senior citizens, survivors of domestic violence, and families who identify being food insecure and/or in need, Good News Community Kitchen’s core values of outreach, unity, integrity, compassion, and selfless service shine through in all of their programs. 

Using Video to Grow a Donor Network  

Network for Good’s video capabilities, integrated directly into our simple, smart fundraising software, has changed the way Founder/CEO Mercedes N. Kirkland Doyle fosters relationships with donors. When a donor makes a gift, “I send my thank-you videos out immediately and what I’m seeing is that my donor who gave me a couple hundred or fifty dollars will take that video and they’ll share it with their friends. I include my donors in my day, just to let them know I’m thinking about them, I’m thankful for them, and the best is yet to come. And my donors love it.”

Personalized communications allow nonprofits to connect directly with their donors in a meaningful way. Rather than being another email in a donor’s inbox, consider taking a more individual approach to saying thank you.

Tools Designed by Fundraisers Make Network for Good an Indispensable Team Member  

With prompts, notifications, and templates designed by professional fundraisers built right into the software, Network for Good has become an important member of Good News Community Kitchen’s operations. Engaging with both current and lapsed donors has never been easier. When it comes to built-in reminders, “that’s what my team does,” says Mercedes. “And so far as I can see, Network for Good is on my team.”  

Ensure your donor communications stand out from the crowd. Schedule a demo today with our team to see how Network for Good’s all-in-one software can transform your nonprofit’s communication strategy.

Published: February 10, 2022